Pro začátečníky v anglickém jazyku knihy o byznysu a managementu

Why is Red Bull so popular - even though everyone hates the taste? Why do countdown boards on platforms take away the pain of train delays? And why do we prefer stripy toothpaste? ...

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• Přečtenámírně opotřebovaná
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What you are today is not important... for in this runaway bestseller you will learn how to change your life by applying the secrets you are about to discover in the ancient scrolls...

• Kniha
  250 Kč

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This is the international bestseller that tells how Semler tore up the rule books - and defied inflation running at up to 900 per cent per year! Workers make decisions previously made by their bosses. Managerial staff set their own salaries and bonuses...

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They're back! And this time it's sensational. The authors of the bestselling global phenomenon Freakonomics have been busy, researching the hidden side of even more controversial topics...

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All exercises and scenarios have been thoroughly updated to provide accurate and relevant information that ensure consistency with changing strategic management concepts...

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  2 008 Kč

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In his bestselling book The 80/20 Principle, Richard Koch showed readers how to put the 80/20 Principle - the idea that 80 per cent of results come from just 20 per cent of effort - into practice in their personal lives...

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Leading brand consultants Alan Siegel and Irene Etzkorn show you how to conquer complexity and bring clarity to business and daily life. Fans of Intuition Pumps or The Art of Thinking Clearly will find this book indispensable ...

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  390 Kč

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Are you an entrepreneur about to create a new web application? If you want to maximize your chances of building something customers want, this book demonstrates ways to apply and test ...

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  780 Kč

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A focus on how marketing performance, profitability, and strategies affect profit. Measuring performance and profitability in marketing is becoming more and more important in the business world...

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  2 287 Kč

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Learning about business can be daunting, but The Business Book makes it easier than ever by giving you all the big ideas simply explained. Simple explanations and stylish infographics open up the business world to even the complete novice...

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  511 Kč

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Jason Fried and David Heinemeier Hansson, the authors of the New York Times bestseller Rework, are back with a manifesto to combat all your modern workplace worries and fears...

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How did we get to where we are? John Cassidy shows that the roots of our most recent financial failure lie not with individuals, but with an idea – the idea that markets are inherently rational. He gives us the big picture behind the financial headlines..

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In Mavericks at Work, two high-profile journalists introduce an inspiring group of entrepreneurs and executives who are building great businesses by challenging business as usual. From break-the-mould innovators such as HBO, ...

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