Na téma strategie v anglickém jazyku knihy o byznysu a managementu

This book will change the way you think about marketing forever. Following the success of international bestseller How Brands Grow: What Marketers Dont Know, How Brands Grow Part 2 takes readers further on a journey to...

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  936 Kč

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In nearly every business segment and corner of the world economy, the most successful companies dramatically outperform their rivals. What is their secret...

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  611 Kč

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Henry Kissinger analyses how six extraordinary leaders he has known have shaped their countries and the world...

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  615 Kč

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Leadership Strategy and Tactics: Field Manual by Jocko Willink is the essential and practical guide to leadership and how to excel at it, from the co-author of the number one New York Times bestseller Extreme Ownership...

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  545 Kč

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Strategic Advertising Management provides the firm foundation you need to understand the effective strategic planning of advertising and other marketing communications...

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  1 711 Kč

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Penguin Readers is an ELT graded reader series for learners of English as a foreign language...

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  193 Kč

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Alex Osterwalder and Yves Pigneurs’ Business Model Canvas changed the way the world creates and plans new business models. It has been used by corporations and startups and consultants around the world and is taught in hundreds of universities...

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From effective SEO and Search marketing to mastering mobile and content marketing, THE ULTIMATE DIGITAL MARKETING BOOK is a dynamic collection of tools, techniques, and strategies for success...

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  474 Kč

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Institutions move and manipulate the markets. That's why you need to learn to think and trade like an institution...

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  1 482 Kč

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Bali Padda is the operations maverick behind LEGO's remarkable turnaround from a business basket-case, struggling to deliver on its orders, to the biggest and most profitable toy brand in the world...

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With Negotiate Without Fear: Strategies and Tools to Maximize Your Outcomes, master negotiator, Kellogg professor, and accomplished CEO Victoria Medvec delivers an authoritative and practical resource for eliminating the fear that impedes success...

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  614 Kč

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A protože freelancing (neboli podnikání na volné noze) je celosvětový fenomén, který Robertova kniha rozebírá do větší hloubky i šíře než zahraniční tituly, rozhodli jsme se ji vydat také v angličtině a dalších jazycích. Půjde o nejodvážnější...

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Matters of ideology and security have become deeply entwined in China’s economic and business environment. The context is more politicized, more uncertain. At the heart of Xiconomics is the Dual Circulation Strategy...

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  831 Kč

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Become a process improvement star with Lean Six Sigma...

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  554 Kč

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A brilliant guide to fostering creativity and business innovation, "The Ten Faces of Innovation" shows how any individual can become an experienced architect, storyteller, caregiver or cross-pollinator...

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  150 Kč

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  287 Kč

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The most important part of a leader's job is to set in motion the actions today that will build a better future tomorrow - in other words, strategy. But how do leaders become strategists...

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  468 Kč

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The definitive comprehensive and foundational text for critically analyzing and applying actionable DEI techniques and strategies, written by one of LinkedIn’s most popular experts on DEI...

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  832 Kč

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Combining these principles and revelations drawn from Patrick’s own rise to successful CEO, Your Next Five Moves is a must-read for any serious executive, strategist, or entrepreneur...

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  275 Kč

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