Původ Spojené státy v cizím jazyku knihy o marketingu
From the New York Times bestselling author of The Talent Code comes a book that unlocks the secrets of highly successful groups and provides tomorrow's leaders with the tools to build a cohesive, motivated culture...
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Knihabrožovaná vazba388 KčVíce než 30 dní
The latest edition of the communication guide that has sold more than 1,000,000 copies An enlightening look at how peaceful communication can create compassionate connections with family, friends, and other acquaintances, this international ...
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Knihabrožovaná vazba442 KčVíce než 30 dní
An innovative, paradigm-shifting book that will captivate readers of Malcolm Gladwell, Daniel Pink, The Power of Habit, and Quiet. In his landmark book, Adam Grant illuminates why some people rise to the top of ...
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Knihapevná vazba937 KčVíce než 30 dní
Drawing on interviews with all the key figures at Instagram, No Filter vividly recreates the rise of the most successful photo app in history: from its origins in a Silicon Valley coffee shop, to its unprecedented billion-dollar acquisition by Facebook...
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Knihabrožovaná vazba303 KčVíce než 30 dní
With the cold war ebbing, crime and inflation at record levels, and movie star-turned-President Ronald Reagan launching a Star Wars of his own, the 1980s did not seem likely to become one of the most outrageous, flamboyant...
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Knihapevná vazba713 KčVíce než 30 dní
Blue Ocean Shift is the essential follow-up to the classic Blue Ocean Strategy, the 3.6 million copy global bestseller by world-renowned professors W. Chan Kim and Renee Mauborgne.Drawing on more
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Knihabrožovaná vazba349 KčSkladem 1 ks
How does advertising work? Does it have to attract conscious attention in order to transmit a 'Unique Selling Proposition'? Or does it insinuate emotional associations into the subconscious mind? Or is it just about being famous...
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Knihapevná vazba490 KčVíce než 30 dní
The workplace has undergone a massive shift. Remote work and economic instability have depressed innovation and left us disconnected and disengaged. Paychecks no longer buy loyalty, happiness, and effort...
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Knihabrožovaná vazba461 KčVíce než 30 dní
The definitive inside story of WeWork, its audacious founder, and the company's epic unravelling from the journalists who first broke the story wide open. In 2001, Adam Neumann arrived in New York after five years as a conscript in the Israeli navy...
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Knihabrožovaná vazbaVyprodané
In this groundbreaking book Phil Barden reveals what decision science explains about people s purchase behaviour, and specifically demonstrates its value to marketing...
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Knihapevná vazbaVyprodané
The definitive inside story of WeWork, its audacious founder, and the company's epic unraveling from the journalists who first broke the story wide open. In 2001, Adam Neumann arrived in New York after five years as a conscript in the Israeli navy...
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Knihapevná vazbaVyprodané
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