V cizím jazyku knihy o marketingu - strana 17 z 17

The latest edition of Rockport’s best-selling The Best of Business Card Design series features a high-end collection of the most recent and best work by top designers around the world.

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The 18th annual edition of the "Epica Book" contains more than 900 print ads, television commercials, publications, direct marketing operations, packaging design projects and interactive entries honoured in the 2004/05 Epica awards...

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The Packaging and Design Templates Sourcebook presents a stunning showcase of 140 new, innovative and classic packaging and paper engineering ideas across a variety of areas...

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This unique manual contains hundreds of packaging ideas and ready-to-use designs...

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The definitive inside story of WeWork, its audacious founder, and the company's epic unraveling from the journalists who first broke the story wide open. In 2001, Adam Neumann arrived in New York after five years as a conscript in the Israeli navy...

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Nicholas Brealey Publishing: Do you want to make money selling online? If so, there s never been a better time. Today, you...

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Empowerment is not about giving power to people but releasing the power people already have. So say the authors of Empowerment Takes More Than a Minute. Now more than ever, organizations are maximizing their effectiveness ...

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Prepare your students for the world of business with the Intelligent Business Course Book. Using authentic materials from the Economist© magazine Intelligent Business covers key business concepts within a comprehensive business English syllabus...

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Business Benchmark is a brand new 3 level Business English course for BEC or BULATS exams and can also be used independently of these exams for general Business English courses...

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Marketing Communications provides a comprehensive overview of every aspect of marketing communications, from social media, advertising, PR and sponsorship to direct selling and merchandizing....

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The fifth edition of this best-selling text has been significantly updated to include the new communication tools now available to marketing professionals. Heralding the emergence of social media as a marketing revolution, ...

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The 19th annual edition of the Epica Book contains more than 900 print ads, television commercials, publications, direct marketing operations, packaging design projects and interactive entries honoured in the 2005/06 Epica awards...

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The packaging industry is more competitive every day so creating a new package that is innovative, adds value, and makes a connection with the consumer is a challenge often met with limited success...

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A Brand Apart offers case studies of these and other famous brands and explores how their brand images were built using a combination of savvy marketing, brilliant advertising and groundbreaking design...

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Selecting the right color palette for any design project, whether personal or commercial, can make all the difference in getting it right...

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This book takes all the logos that were in Rockport Publisher's best-seller, "LogoLounge" and collects them in one small, neat, pictorial handbook for easy reference...

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56 new projects present the new trends in Lobby Design all over the world. The lobby is a passing place, a transitory space...

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"Logo Mondo" is a replete, typography and logo collection, reflecting today's urban aesthetic. The collection is a tour de force, brimming with individuality and selected from thousands of entries submitted from hundreds of designers worldwide...

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Je to jeden z nejvíce fascinujících příběhů o úspěchu ve světě techniky: Škoda spojuje tradici sto let staré značky automobilů s moderní image automobilového koncernu s globální působností. Cesta ilustrovaná četnými fotografiemi...

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